To dunk or to junk?
That is a ridiculous question.
How do you make a white chocolate bar sound interesting?
You could add some hippopotamus tongue or pack it full of explosives for just
some sensible examples.
Cadbury, however, chose to liven up an otherwise bland
chocolate bar by teaming it with Oreo. The result? Instant success, of course!
Once you mix a product with a popular brand you can wallow in a soothing dip of
your brilliance.
Quite what the product actually turns out like is
irrelevant so long as the sales keep rolling in. But does Cadbury’s raving of
its new Oreo bar stand up once the packet is torn?
Well, the creation revealed a creamy complexion on first
inspection which is a good start for a white chocolate product. Seven
half-rounded pieces were included in the standard Cadbury form, allowing one to
be broken off every day for a week – which is naturally the way everyone will
eat it.
Inside there were some tiny brown biscuit pieces that
presumably represented the Oreo promise. These were scattered throughout each
chunk so were unquestionably plentiful.
Quite expectedly, the white chocolate totally dominated
the entire concoction. It was a nice chocolate, don’t get me wrong, that was
soft and milky, but perhaps a little too sweet. The biscuit pieces did have
some impact on the overall flavour, mainly leaving a faint chocolatey
aftertaste; also, they did add a mild crunch that helped to make the chocolate
slightly more interesting.
Although the Oreo brand carries a great deal of
influence, let’s not forget that original Oreo cookies are just chocolate
biscuit with vanilla cream – not exactly a tangle with Singaporean cuisine, for
instance. Because of that, Cadbury’s white chocolate and Oreo bar is no
different from, say, a white Kit Kat Chunky – only sicklier.
I have also tested the Dairy Milk version of this product
which is much nicer, predominately because the chocolate is more refined. So,
the chocolate bar I would recommend is the one that wasn’t mentioned in the
previous three hundred words. Just call me Martin Lewis.
Review by JAMES LEWIS
Wanderer, wonderer and editor of the Chocolate Dissection blog (which will ideally melt hearts rather than brains). Reliable with sarcasm, less so with a scalpel. Twitter: @IdeasJimbound
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